Hi-Tec Sports was founded in 1974 in the appropriately named village of Shoeburyness, in Essex, England. Hi-Tec’s original success grew from the breakthrough design and development of Hi-Tec’s first ever shoe, the Hi-Tec Squash, specifically designed for the then fast growing game of squash. An industry benchmark then and now, few shoes in athletic footwear history have recorded unit sales of over 18 million pairs worldwide to date. The Hi-Tec Squash remains Britain’s all time best selling sports shoe model to this day.